Redesigning Viant’s Digital Experience

Partnered across the creative team to relaunch Viant’s website, leading the strategy and design of industry vertical pages to deliver clear, audience-specific storytelling.

Partner with copywriters and product marketing to create client-facing briefs that highlight tools, products, and launches. I lead the narrative and visual design to ensure each brief aligns with the overall go-to-market strategy and drives impact.

Lead strategy and design for client case studies, collaborating with clients, product marketing, and sales to craft narratives that drive results.

Assets include:
• Case study
• Webpage
• Social campaign
• Go-to-market presentation

Campaigns achieved 85%+ year-over-year download growth, turning stories into measurable impact.

Creative Director for the Jon Diaz Community Center Foundation, leading design and strategy for the inaugural gala. Delivered all printed and digital assets—from invitations to billboards—to create a cohesive, high-impact experience for attendees.